July 6, 2022

Dreaming of Places Far, Far Away: New Coldwell Banker Data Shows High Rate of Out-of-State Searches

<style type="text/css"> /* Style Definitions */ span.prnews_span { font-size:8pt; font-family:"Arial"; color:black; } a.prnews_a { color:blue; } li.prnews_li { font-size:8pt; font-family:"Arial"; color:black; } p.prnews_p { font-size:0.62em; font-family:"Arial"; color:black; margin:0in; } </style> <p><i>Fresh Coldwell Banker data from the Move Meter</i>℠<i> reveals where Americans are dreaming of moving </i></p> <p><span class="legendSpanClass"><span class="xn-location">MADISON, N.J.</span></span>, <span class="legendSpanClass"><span class="xn-chron">July 6, 2022</span></span> /PRNewswire/ -- This summer, as Americans enjoy their favorite activities to cool down, dreams of moving are heating up. Fresh data from the <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=3583450-1&amp;h=1536913413&amp;u=https%3A%2F%2Fmovemeter.coldwellbanker.com%2F&amp;a=Move+MeterSM" target="_blank" rel="nofollow">Move Meter<sup>SM</sup></a> on the refreshed <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=3583450-1&amp;h=2355339986&amp;u=http%3A%2F%2Fwww.coldwellbanker.com%2F&amp;a=coldwellbanker.com" target="_blank" rel="nofollow">coldwellbanker.com</a> shows trends and insights into where Americans are dreaming of moving, giving sellers an informative, clear picture about the potential of listing their homes. In fact, 82% of all Move Meter℠ searches to date were looking to move out of state.</p> <pre><code>&lt;div class="PRN_ImbeddedAssetReference" id="DivAssetPlaceHolder1"&gt; &lt;p&gt; &lt;a href="https://mma.prnewswire.com/media/965791/CB_Vertical_Stacked_Logo.html" target="_blank" rel="nofollow"&gt; &lt;img src="https://mma.prnewswire.com/media/965791/CB_Vertical_Stacked_Logo.jpg" title="(PRNewsfoto/Coldwell Banker Real Estate LLC)" alt="(PRNewsfoto/Coldwell Banker Real Estate LLC)"/&gt; &lt;/a&gt; &lt;/p&gt; &lt;/div&gt; </code></pre> <p><p>The Move Meter℠ compares cost of living city by city. It was created by Coldwell Banker Real Estate as part of a suite of industry exclusive tools to allow consumers to dream of home and guide them to their new destination. In addition to the Move Meter, Coldwell Banker has created the ultimate destination for home sellers at coldwellbanker.com, with industry exclusive tools like the CB Estimate℠, which provides a home value estimate, and a remarkable new Seller's Assurance Program.</p> <p><b>Americans are on the Move (Meter) </b></p> <ul type="disc"><li><b>Going the distance</b>: The average Move Meter℠ search covered 1,015 average miles (about the distance of <span class="xn-location">New York</span> to <span class="xn-location">Miami</span>).</li><ul type="disc"><li>Eighty-two percent (82%) of all Move Meter℠ searches were looking to move out of state.</li><li>On the flip side, <span class="xn-location">Massachusetts</span> had the greatest proportion of searchers considering staying in-state, with 40% of all searches from <span class="xn-location">Massachusetts</span> looking to stay loyal to the Commonwealth.</li><li>Only about 13% of all searches were looking within a driving distance of 100-miles from their origin destination with the highest proportion of moves being somewhere between 500 to 1,500 miles away (42%).</li></ul><li><b>Chasing Sunshine</b>: While Midwesterners and Northeasterners are looking for warmer temps in the Southeast (38% vs 46%), Southeasterners, Southwesterners and Westerners all had higher likelihoods of staying local to their respective regions.</li></ul><p><b>Americans are dreaming of moving – but where to? </b></p> <ul type="disc"><li><b>Southern Charm:</b> <span class="xn-location">Austin, Texas</span>, topped the chart as the most searched destination to move to, and had 46% more searches than the next closest destination. The top locale dreaming about moving to <span class="xn-location">Austin</span> is <span class="xn-location">San Diego, California</span>. So how does the move stack up? According to the Move Meter℠, the move from <span class="xn-location">San Diego</span> to <span class="xn-location">Austin</span> could be a smart move if you value job market strength.</li><li><b>California Dreamin'</b>: 20% of searches from <span class="xn-location">California</span> were looking to stay in the Golden State. The top in-state searches looking to move somewhere else within <span class="xn-location">California</span> were from <span class="xn-location">San Diego</span>, <span class="xn-location">San Francisco</span> and <span class="xn-location">Bakersfield</span>.</li><ul type="disc"><li>And for those looking outside of <span class="xn-location">California</span>, where were they dreaming about? Californians are looking to <span class="xn-location">Texas</span>, <span class="xn-location">Florida</span>, <span class="xn-location">Tennessee</span> and <span class="xn-location">Washington</span> overall, with <span class="xn-location">Austin</span>, <span class="xn-location">Dallas</span>, <span class="xn-location">Seattle</span> and <span class="xn-location">Nashville</span> having the greatest move appeal outside of <span class="xn-location">California</span>.</li></ul><li><b>Burnin' Up for <span class="xn-location">Florida</span>:</b> The #1 state topping the Move Meter℠ interest index was <span class="xn-location">Florida</span> with one out of seven of all Move Meter℠ searches looking to move to the Sunshine State.</li><ul type="disc"><li>The top states looking to soak up the <span class="xn-location">Florida</span> sun included <span class="xn-location">New Jersey</span>, <span class="xn-location">California</span>, <span class="xn-location">New York</span>, <span class="xn-location">Illinois</span>, <span class="xn-location">Ohio</span> and <span class="xn-location">Massachusetts</span>. Where in <span class="xn-location">Florida</span> are these searchers looking? <span class="xn-location">Sarasota</span>, <span class="xn-location">Miami</span>, <span class="xn-location">Naples</span>, and <span class="xn-location">Tampa</span> were the most popular searched cities.</li><li>Floridians don't disagree – they, too, see the appeal, as they were one of the top states searching for destinations within the state as well, with a quarter of Floridian searches looking to stay in-state.</li><li>The other top states Floridians are searching was <span class="xn-location">North Carolina</span> and <span class="xn-location">Tennessee</span>.</li></ul><li><b>Destination Dreams:</b> The top 10 searched cities included <span class="xn-location">Austin</span>; <span class="xn-location">Sarasota, Florida</span>; <span class="xn-location">San Diego</span>; <span class="xn-location">Denver</span>; <span class="xn-location">Nashville, Tennessee</span>; <span class="xn-location">Tampa, Florida</span>; <span class="xn-location">New York</span>; <span class="xn-location">Naples, Florida</span>; <span class="xn-location">Charlotte, North Carolina</span>; and <span class="xn-location">Seattle</span>.</li></ul><p>With a network of over 100,000 agents across the globe, Coldwell Banker has affiliated agents in nearly every market in <span class="xn-location">the United States</span>. So, no matter where searchers are looking, a Coldwell Banker affiliated agent can help make the dream come true. Home sellers and buyers can visit <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=3583450-1&amp;h=3211229157&amp;u=https%3A%2F%2Fwww.coldwellbanker.com%2F&amp;a=coldwellbanker.com" target="_blank" rel="nofollow">coldwellbanker.com</a> to find an agent and prepare for their next move to their dream home using the <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=3583450-1&amp;h=1306974792&amp;u=https%3A%2F%2Fmovemeter.coldwellbanker.com%2F&amp;a=coldwellbanker.com%2Fmovemeter" target="_blank" rel="nofollow">coldwellbanker.com/movemeter</a>.</p> <p><b>CLICK TO TWEET: </b></p> <p><a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=3583450-1&amp;h=3049013534&amp;u=https%3A%2F%2Fctt.ac%2Fc6f87&amp;a=Fire+up+the+grill+and+the+moving+truck%3A+82%25+Americans+are+dreaming+of+relocating+out+of+state%2C+new+Coldwell+Banker+data+reveals.+https%3A%2F%2Fblog.coldwellbanker.com%2Fdream-destinations%2F" target="_blank" rel="nofollow">Fire up the grill and the moving truck: 82% Americans are dreaming of relocating out of state, new Coldwell Banker data reveals. https://blog.coldwellbanker.com/dream-destinations/</a></p> <p><b>QUOTES:</b></p> <p>&quot;Our new Move Meter℠ tool provides insights into where American's are looking to make their dream moves. Since 1906, Coldwell Banker has served as the leading innovator in real estate, with agents in nearly every market in the US, we provide the tools and the resources sellers need to help make their dreams come true, wherever their search takes them. If you're looking to make that big move – let our Coldwell Banker agents guide you there.&quot;</p> <p>-       <b>M. <span class="xn-person">Ryan Gorman</span>, CEO of Coldwell Banker Real Estate LLC</b></p> <p>&quot;Through the new tools on coldwellbanker.com, we're seeing a strong interest and desire in Americans and homeowners to take a leap of faith and relocate to live in their dream destinations this summer. The Coldwell Banker Move Meter℠ provides sellers with the support and tools they need to make those dreams become a reality.&quot;</p> <p>-       <b><span class="xn-person">David Marine</span>, CMO of Coldwell </b><b>Banker Real Estate LLC</b></p> <div class="wcag-arialevel-3" style="display: block; font-size: 1.17em; margin-block-start: 1em; margin-block-end: 1em; margin-inline-start: 0px; margin-inline-end: 0px; font-weight: bold; text-align: left;" role="heading" aria-level="3"><b><u>About Coldwell Banker Real Estate LLC</u></b></div><p>Powered by its network of over 100,000 affiliated sales professionals in approximately 2,200 offices across 40 countries and territories, the Coldwell Banker® organization is a leading provider of full-service residential and commercial real estate brokerage services. The Coldwell Banker brand prides itself on its history of expertise, honesty and an empowering culture of excellence since its beginnings in 1906. Coldwell Banker Real Estate is committed to providing its network of sales professionals with the tools and insights needed to excel in today's marketplace and is known for its bold leadership and dedication to driving the industry forward. The brand was named among the 2022 Women's Choice Award® Most Recommended brands for customer experience and overall quality. Blue is bold and the integrity and values of Coldwell Banker give the Gen Blue network an unbeatable edge. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated. To join Coldwell Banker Real Estate and unlock the possibilities of Gen Blue<sup>®</sup>, please visit <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=3583450-1&amp;h=1057673464&amp;u=http%3A%2F%2Fwww.coldwellbanker.com%2Fjoin&amp;a=www.coldwellbanker.com%2Fjoin" target="_blank" rel="nofollow">www.coldwellbanker.com/join</a>.</p> <div class="wcag-arialevel-3" style="display: block; font-size: 1.17em; margin-block-start: 1em; margin-block-end: 1em; margin-inline-start: 0px; margin-inline-end: 0px; font-weight: bold; text-align: left;" role="heading" aria-level="3"><b>About Anywhere<sup>SM</sup></b></div><p>Anywhere Real Estate Inc. (NYSE: HOUS) is on a mission to empower everyone's next move. Home to some of the most recognized brands in real estate – Better Homes and Gardens® Real Estate, CENTURY 21®, Coldwell Banker®, Corcoran®, ERA®, and Sotheby's International Realty® – the Anywhere<sup>SM</sup> portfolio includes franchise and brokerage operations as well as national title, settlement, and relocation companies and nationally scaled mortgage origination and underwriting joint ventures. Supporting approximately 1.5 million home transactions in 2021, Anywhere is focused on simplifying, digitizing, and integrating the real estate transaction for all consumers, no matter where they may be in their home buying and selling journey. With innovative products and technology, Anywhere fuels the productivity of its approximately 196,200 independent sales agents in the U.S. and approximately 136,400 independent sales agents in 118 other countries and territories. Recognized for eleven consecutive years as one of the World's Most Ethical Companies, Anywhere has also been designated a Great Place to Work four years in a row, named one of LinkedIn's 2022 Top Companies in the U.S., and honored by Forbes as one of the World's Best Employers 2021.</p> <p>Media Inquiries:</p> <p>Athena Snow                                                <br/><b>Coldwell Banker Real Estate LLC</b><br/>973.407.5590<br/><a href="Athena.Snow@coldwellbanker.com" target="_blank" rel="nofollow">Athena.Snow@coldwellbanker.com</a></p> <p><span class="xn-person">Kristen Carmen</span><br/><b>G&amp;S for Coldwell Banker Real Estate LLC</b><br/>212.697.2600<br/><a href="mailto:kcarmen@gscommunications.com " rel="nofollow">kcarmen@gscommunications.com </a></p></p> <div class="PRN_ImbeddedAssetReference" id="DivAssetPlaceHolder2"> </div> <p>SOURCE Coldwell Banker Real Estate LLC</p> <p><img alt="" src="https://rt.prnewswire.com/rt.gif?NewsItemId=NY06056&amp;Transmission_Id=202207060900PR_NEWS_USPR_____NY06056&amp;DateId=20220706" style="border:0px; width:1px; height:1px;"/></p>

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